It’s a warm, sunny Saturday afternoon in the Gong and I, being the sloth I am have chosen to spend the day indoors. Instead of being outside in the fresh air, soaking up some much-needed vitamin D and working on my non-existent tan, I thought I’d use the opportunity to begin the practice of blog writing for a new subject BCM311. In classic form, I could have written this a week ago but better late than, never right?
The first week of… class? I feel class is too formal a word, our shared learning environment if you will, we discussed what the prospects of entering the workplace. I, like most others in their final semester cannot wait to finish our studies and find our place in the world. However, will it be all that we hoped for? Will we all be Steve Jobs (except the cancer part)? We don’t know what the future holds, all we know is the present. The present though is happy to categorise us and tell us who and how to be. The Myer-Briggs personality type as an example. I don’t need a test to tell me in an introverted person, like most I worked that out on my own.
Earlier this week I began filling out applications for summer internships, not jobs just paid internships, yet still I’m applying to these companies having to describe myself and why I am the best choice for them. How do I know that? What if I’m not that good?
As a marketing student, I’m familiar with having to market a product or a service, though now I found myself having to market myself to the world as if I am a brand. This concept of our own brand isn’t new, I mean we have our social media pages, LinkedIn and this blog so it’s not a totally unfamiliar topic.
The main question is: How does one who isn’t comfortable talking about themselves, convince strangers of their best attributes?