The Media is so vast these days, we use it constantly, it is absolutely everywhere. Social networks are primarily how I get my information, my entertainment and my socialising. I find I am consistently checking Facebook, probably almost every hour, sometimes more. It got me thinking who controls this media source I am regularly using? Is that their intention to draw me back again and again? To structure my life the way that they want?

Mark Zuckerberg, Founder & CEO of Facebook, at the press confere Well firstly facebook was partly founded by this guy, Mark Zuckerberg, who is the CEO and has a 30% stake ownership giving him the most control over Facebook and its more than 1.2 billion users.  Facebook allows us to interact with through our profile, our profile tells us who we are, the facts we put up along with the photos we share and the status’s we make tell a story of our character. This social network has caused controversy over addiction issues, self-esteem issues and anti-social behaviour (social networking causing us to be anti-social)

I read an interesting article where a 16 year old girl had died and her family wanted to access her Facebook account in order to get any photos or messages before it was shut down and in their US state the legislation hadn’t passed allowing family members to access private information stating it violated the ‘terms of service’. So her family could control her physical legacy after death but her digital one would be lost for forever. It begs the question who controls our digital remains when we are gone? and is this social network controlling our lives? digital-legacy-1-505_031212033216

http://gigaom.com/2013/08/28/facebooks-share-of-mobile-advertising-growing-real-fast-thanks-to-its-mobile-growth/

http://online.wsj.com/news/articles/SB10001424127887324677204578188220364231346

http://www.newyorker.com/online/blogs/elements/2013/09/the-real-reason-facebook-makes-us-unhappy.html

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